SOCIAL MEDIA EXPERTISE AT DACH+HOLZ
Expert tips on social networks: Renowned influencers from the building trade also came to DACH+HOLZ International 2024 to find out more about the industry. They were looking forward to exchanging ideas with the community and sharing helpful tips on social media. Find out which influencers took part here.
INFLUENCERS AT THE TRADE FAIR
Several thousand people follow the influencers who share their knowledge about Instagram and co. at DACH+HOLZ International 2024. These experts will be there.
Sina Klein | @dachdeckerin_sina
Sina Klein, roofer and aspiring Instagram influencer, has found her calling in the trade. After graduating from high school in 2019, she made a conscious decision to join her father's family business, master roofer Hartmut Klein. With a journeyman's and master craftsman's certificate, she now stands enthusiastically on roofs, shares her experiences on Instagram (dachdeckerin_sina) with over 50.6 thousand followers and wants to show the beauty of her profession.
She is particularly passionate about slate design and working with metals. In the long term, she plans to take over her father's business. According to Sina, the presence of craft businesses on social media is extremely important in order to reach customers, attract employees and strengthen the community.
To the profile
Remo Klinger | @zimmerer_auf_insta
Remo Klinger, born in 1974, is an experienced carpenter and timber construction engineer, as well as a creative mind on Instagram. After his apprenticeship, he studied timber construction & finishing, gained experience in the USA and worked at Mayr-Melnhof Holz before founding his own company. He launched his Instagram channel "Carpenters on Insta" in 2020. With 36.5 thousand followers, he not only shares his own projects, but also highlights from other craftsmen and the diversity of the carpentry trade. He keeps his finger on the pulse of the community through the "Carpenters on Insta daily news". For Remo, social media is the showcase of the trade, as it offers many excellent opportunities for branding and customer acquisition.
To the profile
Master roofer Selim Fritz | Dach PRO
Selim Fritz, master roofer and creative mind behind "Dach PRO" on YouTube, Instagram and TikTok, inspires with over 70,000 subscribers. The idea to set up his own channel came about when Selim searched in vain for inspiring roofing videos after his master craftsman's certificate in 2013. Since 2017, he has been sharing entertaining insights into everyday life as a roofer alongside tips and tricks of the trade. His mission: to polish up the often dusty image of roofers and provide a platform for anyone who wants to experience tradesmanship as cool and inspiring. From construction sites to funny anecdotes - Selim makes tradesmanship not only practical, but above all damn entertaining.
to the profile
Carpenter Hannah Scheurer | @holzbau_Tussi
Hannah Scheurer, known as holzbau_Tussi on Instagram (48.7 thousand followers), combines carpentry skills with an inspiring social media presence. Together with Carolina Boyke, she started the account to break down prejudices against women in the trades and get young people excited about skilled trades. The
Holzbau_Tussi name reflects her love of traditional craftsmanship and stylish leisure time. In addition to her craftsmanship expertise, Hannah is also committed to promoting young talent in the trades. She is particularly keen to continue the Instagram account after Carolina's death and pass on her inspiring message.
To the profile